Target Research Response

We handed a questionnaire out to 15 people and asked them to fill in which answer they agreed with, and what they thought was good and bad about the digipak designs.

Response Analysis

Digipak Planning- Back Page

Back Page Plan-

This page needs to include the song names from the album/artist name and production group.

We have decided to use a very catching background with a rainbow going across the image to add a magical effect.

Digipak Planning- CD insert

CD cover plan-
This page is the insert for the CD and will need to include the CD disc plan.

The second page inside the digipak will be the CD disc, we have come up with the idea of making the CD and background a image when the CD is placed in its case rather than a different image for disc and background. The image needs to be simple but have great relevence to key features of our album. We our also going to have the artists name showing down the left hand side of the CD. On the CD we will include the production team and itunes to show were fans can download the song from. We have used the guitar in this photo to link with the generic features of the genre.

This our the images pasted on the bottom of CD:-

Digipak Planning- Lyrics Page

Lyrics Page Plan-

This page needs to include lyrics to the song and song title with a relevent picture to the album.

We decided to choose to do a lyrics page in our digipak because from all the album deconstructions we undertook 90% of them included lyrics pages. Lyrics page also let fans become more familiar with the songs from the artist.

The name of the song will be written across the top of the page this will show the readers the song they can sing along too. The lyrics will be written down the left side of the page but set to follow the contor of the singers body; as shown on image above. The background will be a fresh clear country side. will position our model sat on top of a wooden box, in the middle of a field with a guitar in front of her; we chose to use this layout as we want to show the guitar as we feel it is a key part to our chosen song and we want to portray the genre in each page. We will edit the photos using Photoshop and make the photo appear brighter and more lively.

The font in the title will be -handwritten.

The font on the lyrics will be- Comic Sans

Digipak Planning- front cover

Plan of Front Cover-

The front cover needs to include all the relevant information that the target audience want to know; Album Name/Artists Name

This is a plan of our front cover to our album. We decided to get pictures off the Internet and make a collage of what we wanted our cover design to look like, our front cover is quite unique and different to every other album ensuring it stands out and hope to be eye catching. We made the decision to dress the girl in a cotton dress and giving her curly hair as shown in the picture on the side of the collage. We also wanted her to wear boots to add a country and western feel which links to the genre of our music. We decided to put a banner with the name of the artist across the top and have changed the bands original name from 'The Band Perry' to 'Lola Corba' as our cover is of a single artist and not a band. We came up with a different name which we felt was very unique and would be remembered and added a feminine blend supporting the album cover. I felt putting the artist in a jar added a sense of her being closed in her own world. We portray this further through our videos and it is a set point in our key generic features. The script font used will be handwritten text to add an additional girlie feel to the album. All of the images on our front page have been taken by us and edited individually by us.

digipak primary sources- editing process front cover

We decided to use the image below as the front cover because we felt it was the most interesting and intriguing of all the images. We have captured the key generic features in this image with the artist again taken alone, her guitar and the box that holds the magical elements that unfold in the music video.

This image required editing to give it the magical qualities we were looking for and I added a rainbow into the background to give the front cover some more colour and a magical feel of something good to be found at the end of the rainbow. The colour in the rainbow also brought a contrast to the duller colours of the box and the large expanse of green grass.

The processes of editing I undertook were:

1. Add more colour to the background to give it more natural light

2.Add the rainbow going over the artist to gain a enchanted feel to the image

3.Add a light effect to give the impression it was appearing out of the box

4.Dim the colour around each corner of the picture to draw the eye into the centre image

5.Increase the contrast and saturation

First Picture-

Edited Image-

digipak primary sources- editing process song lyrics

MIDDLE INSERT DIGIPACK- SONG LYRICS


We took the decison that this image didn't need editing as the shot was how we wanted it to appear. The expression on the artists face captured the fun element and yet also continued the theme of the magic held within the box trapped in by her position sitting on the box and the sense of something more to come. The lack of natural light however resulted in us using Photoshop to add more light to the image to make it brighter.

Original picture-











































Edited image-

digipak primary sources process editing- middle section

MIDDLE INSERT TO DIGIPAK (CD)

We decided to use this image as the CD as this was a very natural picture and shows the target audience what the artist is all about the country feel and illustrates her a single artist. I only edited the light in this image to make it appear more vibrant and colourful to the eye. The artist again looks away from the camera lens and is not making eye contact with the audience supporting the theme of the artist being alone and unaware of the audience presence. The contour of the artists body shape will follow the circular shape of the CD and have the guitar as the main feature of the CD. This choice fits with our genre as country pop and that the guitar is the main instrument played within this genre.

Original Image-

Edited CD cover-

digipak primary sources -editing process back cover

BACK COVER


For our front cover we wanted an original design, with something that would stand out from most other artists Cd's and compete against other artist for the effects on the CD covers, such as Mika's album 'Life in cartoon motion' which displays a cover of animated colour effects or Bruno Mars album 'Just the way you are' with a picture of a girls face which is covered in purple dots to form the silhouette of the face.

(Bruno Mars- Just the way you are)

(Mika- Life in cartoon Motion)

We decided to capture our singer and put her in a jar that she couldn't get out of, we did this because its very memorable and posed this to the audience why was she in the bottle and would she escape.

We captured an image of the main singer standing how we would want her to be in the jar- then shrank the image to fit in the size of the jar. We cut around the outside of the model and pasted it into the background of the other picture we had captured. We decided to use this background because it was rural and a desirable scenery.

I changed the model to the appropriate size and edited the effects of the picture editing:

• Light
• Transparent
• Sharping the image to make the image appear striking

Using the paintbrush tool I painted over the parts I wanted to remove; I then added a lens flare to make it more exciting and eye catching.

The steps taken to transform the image:-

Picture One



















Picture Two-

















Picture Three- Final Transformation



























This is the final product transformation we edited the light above the jar to make it more appealing to the eye, we also dimmed the background light.